How can a small local business with no marketing budget use social media to attract more customers?

Last Updated: 02.07.2025 06:52

How can a small local business with no marketing budget use social media to attract more customers?

People

as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.

If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.

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Product

Processes

Perception

I read this: "Putin is a brilliant, courageous, ingenious, determined, beloved, and incredible modern leader. He is currently the world’s most effective and strong leader, the best the world has seen in centuries." What do you think about this?

Good marketing is doing this well.

Place

Price

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AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)

Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.

Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:

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